Celebrating Macktez’s Book Launch: Tame the Tech Beast

Celebrating Macktez’s Book Launch: Tame the Tech Beast

published
April 13, 2026
News

We’re excited to celebrate the launch of Tame the Tech Beast, a new book from our partners at Macktez.

Through our 4THBIN+ program, we’ve had the opportunity to work alongside Macktez and support the broader conversation this book brings forward. Tame the Tech Beast presents a clear and timely perspective: IT is not just a support function, it is a strategic advantage waiting to be unlocked.

Authors Noah Landow and Michael Horst explore the realities many organizations face today as they navigate increasingly complex technology environments. Their approach highlights how, with the right strategy, organizations of any size or sector can shift IT from a reactive burden into a meaningful driver of progress.

In a business landscape that continues to evolve quickly, technology is no longer operating in the background. It plays a central role in how companies grow, adapt, and compete. Yet many still treat IT as an afterthought, only recognizing its importance when something goes wrong. This book challenges that mindset and encourages a more intentional, forward looking approach to technology and leadership.

We’re proud to support this launch as a sponsor, as well as Macktez’s ongoing Tête à Tech events, which continue to bring thoughtful conversations around technology and leadership to the forefront.

Join Us at the Launch Event

Macktez will be hosting a book launch party on Thursday, April 16 from 7:00 PM to 10:00 PM, and we’ll be there to celebrate alongside them.

If you’re in the area, we encourage you to stop by, connect, and be part of the conversation. We’ll also have a limited number of complimentary copies available to share.

If you’re looking for a fresh perspective on how technology can better support long term growth and resilience, this is a message worth exploring.

RSVP to the book launch: https://luma.com/9n97bs45


About Macktez:  

Macktez is a boutique IT advisory firm located in the heart of New York City’s East Village providing:

  • Fractional CIO / CTO leadership
  • Identity & access strategy
  • Infrastructure design & optimization
  • Strategic, high-touch IT guidance beyond traditional MSP models

They help organizations build smarter systems from the start.

www.macktez.com

More News

News

BAN e-Trash Transparency Project

BAN, an industry watchdog group, placed GPS tracking devices inside of 205 pieces of e-waste …a large chunk of it ended up overseas in what are essentially e-waste junkyards.

News

Sign the BAN Petition

Help stop e-waste from being exported to developing countries

News

4THBIN at Global Design NYU’s Collapse: Climate, Cities & Culture

4THBIN was featured at this year’s exhibition, focused on the design community’s response to environmental extremes

News

The Dirty Truth About E-Waste Recycling

The e-waste recycling industry has a major problem on its hands: recycling companies exporting e-waste to developing nations rather than recycling on their own.

News

The Tip of the E-Waste Catastrophe Iceberg

E-waste is a serious problem—now more than ever. How can we be sure that anyone is really being responsible with their electronic waste?

Event